A group of Big Issue vendors have got together with ad agency M&C Saatchi and independent typographer Stephen Kenny of A Two Pipe Problem Letterpress to design and create their own adverts, using 19th century letterpress equipment.
The national print and outdoor campaign, #SupportLocalBusiness, aims to highlight the fact that Big Issue vendors are small businesses in their own right, earning their living rather than receiving charity. The video above documents the project and includes interviews with the vendor designers.
* SONG OF THE DAY: Towa Tei & Kylie Minogue - GBI (German Bold Italic) *
Designs by vendors (c) The Big Issue
Recent Comments