Becks 'Four Steps' TV advert, 2006. Directed by Dougal Wilson for Leo Burnett Agency
I love the new Becks beer ad on the telly. It's the one with four men doing a dance routine in a dark, grotty street - a marionette, an animation (who reminds me of Phil Daniels), a stop-motion figure and a real person. The music works brilliantly too - It Overtakes Me by The Flaming Lips.
It delights me every time, and yes, sometimes I join in the dance. But I still don't like beer.